How to Link Your Instagram and WhatsApp Accounts

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Instagram and WhatsApp are two of the most powerful tools for businesses today. By linking them, you make it easier for customers to reach you directly through WhatsApp from your Instagram profile. This simple connection adds a quick contact option to your Instagram business account, helping you engage customers faster and boost conversions. We have shown in previous post how to create an Instagram business page.

In this guide, we’ll show you the requirements, step-by-step process, and how to unlink if needed.

how to link instgram and whatsapp
  • Direct communication – Customers can tap your WhatsApp number on your Instagram profile and message you instantly.
  • More visibility – Your WhatsApp contact option becomes a permanent part of your Instagram business profile.
  • Better engagement – Quick access to WhatsApp encourages customers to ask questions and make faster purchase decisions.

Before you begin, make sure you have:

  • An Instagram Professional account (Business or Creator).
  • An active WhatsApp Business account.
  • The latest versions of both Instagram and WhatsApp apps installed.

Follow these steps:

  1. Open your Instagram app and go to your profile.
  2. Tap Edit Profile.
  3. Under Public Business Information, select Contact Options.
  4. Choose WhatsApp Business Phone Number.
  5. Select your WhatsApp number (or add a new one).
  6. Tap Send Confirmation Code.
  7. Enter the verification code sent to your WhatsApp.

Once confirmed, your WhatsApp number will appear as a contact option on your Instagram profile. Customers can now message you directly on WhatsApp with just one tap.

How to Remove WhatsApp from Instagram

If you ever want to unlink your accounts:

  1. Go to Edit Profile.
  2. Tap Contact Options.
  3. Select your WhatsApp Business phone number.
  4. Tap Remove WhatsApp.

This will immediately remove your WhatsApp number from your Instagram profile.

Conclusion

Linking your WhatsApp Business account to Instagram is a quick way to improve customer communication. It adds a professional touch to your profile and helps you capture more leads right where your customers spend their time.

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