01. The Challenge & Solution
The movie was about to be launched on youtube and lacks awareness and popularity.
The goal was to generate awaress and engagement, views for the content on YouTube
02. What we did?
SCARRED is a thrilling 37-minute short film by Oma Vanessa about the exploits of a Bipolar girl plagued with unfortunate events of her past.
If you haven’t already seen it, here’s an interesting short film you should totally binge on YouTube.
SCARRED SHORTFILM – BEST SHORT FILM – SOPHIE ALAKIJA, KALU IKEAGWU, JASMINE OLAROTIMI AND ESO DIKE.
- Generated buzz online about the movie “scarred”
- We trended on Twitter in Nigeria on number #2 and #3
- We got over 100,000 views in 2 hours on Youtube
- We shared the content across third party sites like Instablog, Pulse Ng, Bella Naija,
- Involved the use of Influencers both Micro and nano influencers to help gain more reach and engagement.
03. Perfect Result
100%
Trended #1
100%
Over 2 million views
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100%
Awareness
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